Data Import
Upload Your Reports
Sales Performance
Total Revenue
—
period total
—
Units Ordered
—
period total
—
Avg Selling Price
—
per unit
—
Conversion Rate
—
order item / session
—
Total Sessions
—
period total
—
Sales Trend
Daily Revenue
Traffic Quality
Conversion Rate by Day
Volume
Units — Consumer vs B2B
Revenue Mix
B2B vs Consumer Split
Raw Data
Daily Performance Table
| Date | Revenue | B2B Rev | Units | B2B Units | Sessions | CVR | Avg Price | Orders |
|---|
Profit & Margin Analysis
Margin Controls
Profitability Settings
Margin Inputs & Fee Assumptions
$
Leave blank to use — from table avg
$
Applied to all units — edit per-SKU in COGS table
%
Amazon's cut — typically 15% for this category
—
per unit, after fees & COGS
Profit Performance
Gross Profit
—
after fees & COGS
Profit Margin
—
% of revenue
Ad Profit Impact
—
profit after ad spend
Net Margin
—
after ad spend
TACOS
—
ad spend / total sales
Breakeven Analysis
Breakeven ACOS — how high can ACOS go before losing money?
Breakeven ACOS
—
Current ACOS
—
Status
—
PPC & Keyword Performance
Upload Search Term and Targeting reports above to unlock PPC & Keyword analysis
AI Diagnostic
Full Business Analysis
Click Run Analysis to generate a senior-strategist diagnosis across sales, profitability, advertising, keyword data, SKU portfolio, and historical trends. The AI has deep Amazon marketplace expertise and searches the web for current fee structures, policy changes, and category benchmarks when needed.